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HISTORY OF THE STORE
Gheorgios
Melissinos, Stavros Melissinos’ father, established the store in
1927, at 89 Pandrossou St., at the foot of the Acropolis, in the Monastiraki
area -adjacent to the ancient agora of Athens. Back then; Monastiraki
was the shoe district as well as the only flea market of Athens (today
there are hundreds of them everywhere). According to information provided
by an American archaeologist, who worked in Athens and used to visit the
“Poet Sandal Maker” thirty years ago, Simon, one of Socrates’
friends, ran his own sandal making business 2,500 years ago on the exact
spot where Melissinos’ store happens to be located today. So the
archaeologist kept saying, jokingly, that Melissinos was either the reincarnation
of Simon or even Socrates himself.
From the late 20s to the early 50s the store served as a small-scale
shoe factory that produced rubber-sole shoes -that were meant for hunters
or the working class- in addition to the luxury line of shoes that were
designed for the upper classes (the Queen of Greece used to visit the
store in order to buy her climbing shoes in person). When Gheorgios Melissinos
passed away, in 1954, his son Stavros inherited a business that was on
the verge of a serious disaster, due to the political and economic turmoil
in post-war Greece. The first tourists appeared, in the early 50s, like
a much-needed drizzle in an arid land and among them was that unknown
foreign elegant lady, who looked like a goddess from a pediment. That
goddess-looking lady (who was a choreographer) placed an order for the
very first six pairs of Greek sandals since the fall of the Ancient Athenian
Republic and then the Beatles came… and then… well, the rest
is history!
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